We’ve said it many times before, and we’ll say it again: medical practice marketing is not a one-size-fits all approach. There are several factors to consider with your practice’s marketing, including your specialties, your location, your size, your competitors, and so on. It may take some trial and error to find the right marketing mix […]
Marketing Insights
With P3 Medical Marketing, we believe that in order to effectively market your medical or surgical practice online, you need a combination of factors—social media, search engine optimization (SEO), and a good marketing strategy. Our goal is to provide you with the insights you need to do that.
If you’re new to online marketing, it can seem complicated or confusing—that’s where we come in. We break down basic concepts about online marketing and SEO and give tips on how to improve your online marketing strategy. Whether you know a lot or a little about online marketing, we’ve got you covered!
Why Proactive Patient Education Is So Important
The past year has brought forth a lot of changes in healthcare, due in no small part to COVID. When even the most experienced medical practices and providers have struggled with all of the changes that have happened, imagine how patients have felt trying to navigate the healthcare system during a pandemic. Every healthcare provider […]
Episode 75: Marketing Refresher Series, Pt. 3
This week’s episode is the third in a 3-part “marketing refresher series” covering some of the foundational aspects of your digital marketing that may have been neglected because of the pandemic. As organizations begin to come out of survival mode, it can be easy to overlook the fundamentals. In this episode, Michael, Scott, and Jared […]
Planning Your Practice’s Communications for 2021
The past year has certainly been unpredictable. Many practices who had marketing plans had to drastically change or cut a lot of planned efforts due to COVID-19, either due to lack of budget or lack of time. While we still haven’t returned to “normal” yet, you can certainly take cues from last year to plan […]
Episode 74: Marketing Refresher Series, Pt. 2
This week’s episode is the second in a 3-part “marketing refresher series” covering some of the foundational aspects of your digital marketing that may have been neglected because of the pandemic. As organizations begin to come out of survival mode, it can be easy to overlook the fundamentals. In this episode, Michael, Scott, and Jared […]
Episode 73: Marketing Refresher Series, Pt. 1
This week’s episode is the first in a 3-part “marketing refresher series” covering some of the foundational aspects of your digital marketing that may have been neglected because of the pandemic. As organizations begin to come out of survival mode, it can be easy to overlook the fundamentals. In this episode, Michael, Scott, and Jared […]
The Importance of Procedure & Service Content Over Blogging
Content marketing has for many years been one of the main pillars of search engine optimization. In today’s landscape, content marketing isn’t optional if you want to rank well in search results when local patients search for key procedures and services. Often, practices ask us about blogging as a method of building up search engine […]