In the past, marketing a medical practice meant building up your website, then using a variety of other platforms to connect people back to your website: social media, ads, etc. While all of these platforms can certainly still enhance your ability to market to patients, it’s becoming more important than ever to focus on building […]
Site Optimization
It's important to continue to optimize your website over time so that it not only meets the latest technology standards, but also aligns with your patient's expectations. In these articles, you'll learn how to evaluate your website for updates and continue to improve it over time.
The topics in this category give tips on optimizing many different aspects of your website, from patient experience, to HIPAA compliance, to mobile capabilities.
If you’d like to learn more about how we approach website optimization with our P3 Platform, please view our Website Services.
Optimize Your Web Presence with These 12 Tips
Your web presence is the “home base” of your marketing efforts. Even if patients don’t initially hear about your practice online, they are likely to go online to learn more about you. For that reason, it’s important to optimize your web presence to ensure patients are able to find you and get the information they […]
Webinar: How to Empower Patients with Your Website
Patients are turning to online sources for guidance when making medical decisions. If your website has the right features in place, it can guide patients through the process, empowering them to make important health decisions. Download Slides Transcript Slide 1: Welcome Hi and welcome to today’s webinar, “How to Empower Patients with Your Website.” We’ll […]
How to Make Your Practice’s Website Stand Out from Your Competitors
As more and more practices realize the importance of having an online presence, simply having a website is no longer enough to make your practice stand out in the online community. You’re going to have to do more work than that if you want to stand out from your competitors. Take a look at what […]
5 Tips to Selecting a Domain Name for Your Surgical Practice
Your website is like your own piece of business real estate online, so of course you want to choose the best domain name possible to represent yourself and make your practice stand out. With all of the options out there, it can be tough to come to a decision on your domain name, but it […]