Consultative Services
If you have the staff on hand to execute your marketing plans, but need assistance with strategy and direction to reach the right patients, consultative services might be right for your practice.
Strategy & Planning to Further Your Goals
Trying out different marketing channels without a solid plan in place is like taking a shot in the dark–it might return the results you want, and it might not. You might have people on your staff who can handle things like website updates, content creation, social media, or advertising, but you all may be so busy that you don’t have time to slow down and figure out a plan. Or, perhaps you have staff with the technical skills to execute the work, but they don’t have the marketing experience to develop a clear strategy.
P3 can help your team by providing consultative services and creating plans for your team to execute. We have over 20 years of experience with marketing medical practices online and can help guide your strategy.
Our Approach
Consultative services are offered at a flat fee for one-time projects, or via retainer if your practice needs ongoing services. We offer consultative services for the following areas:
Content Structure
Need to reorganize, consolidate, or present your content in a different way to help your patients find the information they need on your website? We can review your content and create a plan for your team to implement.
Market Research
As you create new content for your website and social media, it’s helpful to know what procedures and services patients in your market are most interested in, and how they are searching for those services online.
Social Media Strategy
Not sure what you should be posting on social media, where you should post, and how often to reach your target audience? We can help you create plans that can be implemented by your team, including post frequency, drafting post text, and advising on imagery.
Overall Marketing Strategy
Not sure how to best allocate your marketing dollars, or what marketing channels will work best to help your practice reach the patients you want? We can offer consultative services to help you plan out your marketing strategy.
